A premium, all-in-one hosted platform for course creators - courses, coaching, websites, email marketing, sales funnels, and payments under one login, with community as one feature among many.
Kajabi is a hosted SaaS platform, and there are real reasons to pick it. We name
them below, not just the parts where BuddyNext comes out ahead.
All-in-oneThe work of a dozen toolsCommunity, forums, events, courses, jobs, a marketplace and more, in one platform instead of a dozen separate products to buy and wire together.
Fair priceFree to start, Pro from $149A single fair price for BuddyNext Pro, not a separate plan for every feature, and no per-member SaaS bill that climbs as you grow.
Try it liveA real sandbox, not a tourYour own throwaway BuddyNext site with full admin, yours for four hours. It asks for an email. See what you get →
FastBuilt for performanceModern and self-hosted, engineered to stay quick from fifty members to fifty thousand.
Side by side
A fair comparison.
Plain facts on the dimensions that actually decide a community platform.
KajabiBuddyNext
Primary focusKajabiCourses + marketing + funnels (community is one feature)BuddyNextCommunity is the product (feed, spaces, members, messaging)
ScopeKajabiCourse + marketing platform, hostedBuddyNextCommunity plus 12 in-house products: Learnomy (LMS), Jetonomy (forums and Q&A), Eventonomy (events), MediaVerse (media and messaging), WP Career Board (jobs), WP Sell Services (marketplace), Listora (directories), WB Gamification and more
HostingKajabiFully hosted SaaS (Kajabi-managed)BuddyNextSelf-hosted on your WordPress
Data ownershipKajabiLives on Kajabi's infrastructureBuddyNextFull - your database, your server
Open sourceKajabiNo - closed, proprietary platformBuddyNextGPL plugin; Pro is a commercial add-on
Pricing modelKajabiPremium monthly subscription (from ~$179/mo) + Stripe surchargeBuddyNextFree core; optional annual Pro license + your hosting
Free tierKajabiNo free plan (trial only)BuddyNextComplete free community platform, no key, nothing expires
Courses / LMSKajabiNative, mature course delivery (core strength)BuddyNextBring your own via the WordPress LMS ecosystem
Email marketing / funnelsKajabiBuilt-in email, automations, and sales funnelsBuddyNextVia WordPress email/marketing plugins of your choice
Community depthKajabiBasic community feature alongside coursesBuddyNextDedicated: spaces, profiles, messaging, moderation queue
Extensibility / APIKajabiLimited to Kajabi's API and integrationsBuddyNextFull REST API + the whole WordPress ecosystem
MaintenanceKajabiNone - Kajabi runs everythingBuddyNextYou run WordPress (or your host does)
Figures are as of mid-2026. Pricing and features move - always verify the
current numbers on Kajabi's own site before you decide. A premium hosted SaaS. After a January-2026 restructure, public plans start around ~$179/mo (Basic) and climb to ~$249/mo (Growth) and ~$499/mo (Pro), cheaper on annual billing; the old entry-level tier was retired. If you use your own Stripe, Kajabi adds a platform surcharge (~0.5%-2% by tier) on top of processor fees. No free plan, trial only. Verify current pricing on kajabi.com (mid-2026).
Cover every base
Everything’s a module you switch on.
This is the real difference. With BuddyNext every capability below installs
free and switches on like a module - one platform, one team, all built to work
together. With Kajabi, the bases it doesn’t cover mean hunting down a
third-party plugin from another maker and hoping it fits.
Memberships & paywallsKajabiBuilt inBuilt in (core)BuddyNext✓Included
Kajabi2 of 12 built in10 more you’d bolt on or can’t get
BuddyNext12 of 12 includedevery base included; a few have an optional Pro tier
“Included” means a free BuddyNext module you switch on from the same team,
not a separate product to source and license. Some modules have an optional Pro
tier; the core is free. Verify Kajabi’s current feature set on their own site.
Credit where it's due
Where Kajabi is the better choice.
No hand-waving. These are real strengths, and for some communities they are the deciding factor.
✓It is a complete course-and-marketing business in one tool. If you sell courses or coaching, Kajabi bundles the course player, website, checkout, email marketing, and sales funnels so you never wire five products together - that breadth is the whole point.
✓Strong email marketing and funnels built in, which most dedicated community tools simply do not have. For a creator whose growth engine is email sequences and landing pages, that matters a lot.
✓A polished, proven course-delivery experience with drip content, assessments, and a mature creator workflow refined over many years.
✓Zero maintenance and a fast start - no servers, no plugins, sign up and build. Non-technical creators can run an entire business from one dashboard.
✓Mature payments, memberships, and an established ecosystem of templates, experts, and integrations around the course-business use case.
The case for BuddyNext
Where BuddyNext is the better choice.
And here is the other side - where owning your community and building on WordPress pays off.
✓Kajabi is built around courses and marketing, with community as one tab. BuddyNext wraps courses into a whole community platform built in-house by one team - forums, events, a job board, a marketplace, and gamification around them - and you own it on your own site rather than renting an all-in-one you cannot leave in pieces.
✓Community is a first-class product, not a side feature. BuddyNext is a dedicated community engine - feed, spaces, member profiles, messaging, and moderation are the main event, not a tab bolted onto a course platform.
✓Kajabi bundles your courses, email list, funnels, and community into one account, so leaving means untangling all of it at once. BuddyNext keeps the community in your own WordPress database, separate from and outliving whatever course or email tools you pair with it.
✓Dramatically lower ongoing cost. Kajabi's entry plan starts in the hundreds per month; BuddyNext has a complete free tier and an optional annual Pro license, with your own hosting as the main running cost.
✓You can launch a full community on the free core, with no key and nothing that expires. Kajabi has no free plan and now starts around $179/mo after its January-2026 restructure.
✓A free REST API, CSS-token restyling, and the whole WordPress ecosystem - including whichever LMS and email tool you prefer - to build on, rather than being tied to Kajabi's bundled set.
The whole platform, in one plugin
Everything BuddyNext gives you, in one plugin.
Most alternatives cover a slice of this, or send you assembling third-party
add-ons from other makers to get the rest. BuddyNext ships the whole platform -
74+ features across 11 areas - built by one team, so it
all works together instead of just sitting side by side. Here is the full surface,
not a footnote.
Pro marks a Pro-tier feature. Everything
else is in the free plugin.
Activity & posting 14
Feed (For-you / Following / Spaces / Network)
Explore
Composer (text / photo / link / poll)
6 reactions
Threaded comments
Polls
Reposts + quotes
Bookmarks
Hashtags + trending
@mentions
Scheduled posts Pro
Multi-pin Pro
Announcements
Search
Spaces 9
Open / private / secret
Roles
Join requests + invites
Bans
Categories
Per-space notifications
Forum (Jetonomy)
Gated spaces Pro
Branding Pro
Members 8
Profiles
Custom fields
Directory
Member types
Following
Connections
Blocking / muting
Presence
Accounts 6
Brandable registration + login
Social login
Email verification
2FA
Onboarding wizard
Privacy / data export + delete
Messaging & email 7
Direct messages
Notification center
Notification preferences
Email templates
Digests
Broadcasts Pro
Drip sequences Pro
Moderation 8
Reporting
Queue
Warn / strike / suspend / shadow-ban
Appeals
Safeguards
Auto-moderation Pro
AI moderation Pro
Bulk moderation Pro
Engagement 6
Gamification
Leaderboard
Real-time updates
Web push Pro
WebSocket realtime Pro
PWA app
Monetization 5
Membership tiers Pro
Gated spaces Pro
Stripe Pro
Content protection Pro
Subscriptions Pro
AI 3
Feed ranking Pro
Moderation Pro
Reply suggestions Pro
Analytics 2
Dashboard Pro
Profile views Pro
Extend 6
REST API
Hooks
18 Gutenberg blocks
Outbound webhooks
Companion integrations
You own it
The honest verdict
So which should you pick?
Choose Kajabi if…
Your business is built on courses, coaching, and email-driven funnels, and you want one hosted tool to run all of it with community as a useful bonus. If you would otherwise be paying for a course platform, an email tool, and a funnel builder separately, Kajabi's all-in-one breadth can genuinely earn its premium price.
Our pick, honestly stated
Choose BuddyNext if…
The community itself is your product - not a tab next to your courses - and you want to own it, keep ongoing costs low, and avoid a hundreds-per-month subscription. You are happy to pair BuddyNext with your own choice of LMS and email tool in WordPress rather than buy one bundled platform.
Is Kajabi a community platform or a course platform?
Primarily a course-and-marketing platform. Kajabi's centre of gravity is courses, coaching, email marketing, and sales funnels; community is one feature within that. BuddyNext is the reverse - a dedicated community engine where the feed, spaces, profiles, and messaging are the main product.
Can BuddyNext sell courses like Kajabi?
Not on its own, and that is a fair point in Kajabi's favour. Kajabi has native, mature course delivery. BuddyNext is a community engine, so for courses you pair it with a WordPress LMS (LearnDash, Tutor LMS, LifterLMS, and others). The upside is you choose your LMS and own the whole stack; the trade-off is you assemble it rather than buy it bundled.
Is BuddyNext cheaper than Kajabi?
Almost always, yes. Kajabi is a premium subscription starting in the hundreds per month with no free plan. BuddyNext has a complete free tier and an optional annual Pro license, with your own hosting as the main running cost. The difference is what you get for it - Kajabi bundles courses, email, and funnels, while BuddyNext focuses on owning the community.
Does Kajabi take a cut of my sales?
On payments through your own Stripe, Kajabi adds a platform surcharge (roughly 0.5%-2% depending on tier) on top of standard processor fees. BuddyNext takes no platform cut - when you charge for access with Pro, the only fee is your payment processor's.
Should I run my whole business on Kajabi or use BuddyNext?
If courses and email funnels are your core business and you want one hosted tool to run everything, Kajabi is the more complete fit. If the community is the product and you want to own it at a far lower ongoing cost, BuddyNext is the better foundation - paired with your own LMS and email tool in WordPress when you need them.
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